Automotive advancements are the champions of the industry. This week, the SAAR reached 17.4M, while Lyft set records for successful autonomous vehicle rides, and OEMs make strides on strategizing vehicle subscription models.
FROM AUTOMOTIVE NEWS: U.S. Sales Skid Hits 5 Months; SAAR Rebounds to 17.4M
Higher fleet shipments and successful pickup sales have brought May’s SAAR well above April’s underwhelming 16.4M, with brands like FCA, Toyota, Nissan and Subaru all posting monthly gains.
FROM ENGADGET: Lyft Has Completed 55,000 Self-Driving Rides in Las Vegas
The success of the nation’s largest autonomous driving fleet signals the emerging technology might break into the mainstream sooner than expected – with the average test drive scoring 4.97 out of 5 stars.
FROM AUTO REMARKETING: Transforming Auto Dealer Services for the Subscription Economy
OEMs are being challenged to step into the subscription game, with 57% of surveyed car buyers willing to pay a premium beyond monthly car payments to cover maintenance, repairs, and insurance under one flat fee.
FROM CBT NEWS: Be Adorable to the Customer
While a dealership’s sales and marketing strategies are key to getting customers in the door, our friend David Kain says the game plan on the showroom floor should rely on each dealers’ likability and trustworthiness.