Between 2012 and 2014 alone, AdGooroo reports that AdWords costs rose 83% for the Automotive category. It was the second highest category in terms of inflation (Legal was #1). Now with Google getting rid of the ads on the right…
With Google’s recent changes to AdWords, automotive advertisers can now expect to pay a lot more for their SEM campaigns. In a recent study by Acquisio, more than 90,000 campaigns were studied over a six week time period, and they…
It gives me great pride to announce that beginning today, LotLinx’s proprietary Deeplinking technology has extended to Facebook. Now, in addition to directing local, low-funnel Shoppers directly to the Vehicle Details Pages (VDPs) on dealers’ websites through our extensive platform…