LotLinx New Hire We are pleased to announce that Pat Ward will be joining the LotLinx team as Chief Revenue Officer. Before LotLinx, Pat served as Managing Partner of motormindz, a consultancy focused on helping dealers increase productivity and profitability. With…
#2017 While it’s only been in mainstream use for a few years, social media has already had an enormous impact on the way we all communicate. And that definitely includes marketers. Facebook, Twitter, Instagram, and the many other social media…
Mission Possible: A Check-in With Preston Ford. On November 9th, 2016 we showcased Preston Ford and iFrog Digital Marketing in one of our Power to the Dealer webinars. During the webinar, we were able to get an inside look at…
Know Your Key Business Drivers Most of us aren’t lucky enough to have a crystal ball so we can predict the future. If we did, knowing what challenges and opportunities may come in 2017 would be much simpler. Much like…
Are bots busting your budget? Not all web traffic is created equal. While those great numbers you’re seeing may give your day a boost, it’s important to consider the possibility that some of those visitors aren’t exactly human. The bots…
Slow page load, slow sales. Consumers are more impatient than ever. Most of us become restless waiting even a few minutes for that sleepy barista to finish our morning cappuccino or for that seemingly endless red light to turn green….
Google’s change could be a test. Or not. You won’t be shocked to learn that Google has made more changes. The subject of their experimentation this time? Sitelinks in organic search results. And while the adjustments won’t have a substantial…
Car shopping, Amazon style. They started selling books, then moved on to selling pretty much everything else. So it shouldn’t come as much of a surprise that now Amazon is moving into the auto industry. As Driving Sales explains, Amazon’s…
The CEO of Krush Digital shares his insights. Dave Harmer, CEO of Krush Digital, understands the positive impact LotLinx can have on a dealer’s digital strategy. Because he sees it first-hand, every day. As Dave explains in this short video,…
The 7 types of VINs every dealer knows. Optimizing the distribution of VDP views leads to increased sales and larger margins. That’s why we developed the LotLinx VIN View Optimizer. This innovative tool enables dealers to analyze inventory and traffic…