It’s official – the smartphone is pushing the laptop aside. And the pace of that transition is accelerating. According to Smart Insights, 80% of the world’s internet users access the web primarily via their mobile phones. Which means shifting more attention…
Clearly, mobile devices – specifically smartphones – have changed the way we do nearly everything. And they’ll continue to grow in importance as the future unfolds. According to a report from eMarketer, in 2016, 79% of mobile phone users were…
By nearly all accounts, the auto industry’s seven-year winning streak is fizzling. And the May sales data seem to bear that out. As this report from DrivingSales details, while some manufacturers did see some upside, many more saw their numbers…
The growth in online shopping shows no signs of slowing down. Consumers are comfortable buying nearly everything online – and cars are no exception. The point when the entire car buying process – from initial browsing to final transaction…
Smart automotive industry professionals are kicking off the summer selling season by heading to The Digital Dealer Workshop, June 6th and 7th, at Chicago’s McCormick Place. And LotLinx is proud to be a sponsor of this always-worthwhile event. Who…
Memorial Day is in the rear view mirror. Which means the summer selling season is upon us. Will it be a hot one? Manufacturers’ incentives are at their highest point in years, averaging 10.5% in April, as a percentage…
This week, we’ve been talking about several economic and demographic developments that are impacting the automotive industry, and demonstrate just how important it is for automotive marketers to keep pace with change. If you’re in automotive and you are not…
The Digital Marketing Strategies Conference is almost here, and it’s shaping up to be a can’t-miss event for progressive dealers who want to dominate in today’s fast-paced digital world. Scheduled for May 21-23, the event will be held at the…
The 2017 Automotive Engagement Conference has been drawing great crowds at every stop. That’s why we’re adding even more cities to the schedule. Be sure to join us at the location nearest you: May 11 – Los Angeles, CA –…
These days, we’re all drowning in data. But is all of that detailed information really helping you boost revenue and improve operations? There are a few ways to tell. Process improvement, transparency and increased productivity are all components that illustrate how business intelligence…