THE LOTLINX CASE HISTORY
Dealer: Vanguard Kia of Arlington
Location: Arlington, Texas
Customer: General Manager, Jeremy Wiggains
Start Date: September 2019
“People are emotional. LotLinx /AI/ takes the emotion out of it and simply works the statistics and numbers.“
Vanguard Kia Results with LotLinx –
May 2020
VINS TARGETED
163
VINS SOLD
98
AVG SELL RATE
67%
“If anyone is going to try LotLinx for 90 days and review the spend vs the sell rate - they’ll stay with them.“
KEY ADVANTAGES
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Ability to customize campaigns to align with dealer's inventory goals
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Greater insight into inventory strategy
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LotLinx digital strategists provide valuable support
“Vanguard Kia of Arlington remained the #1 dealership in it’s district, #2 in Texas, and the only dealer in its 20 Group to increase sales year-over-year.“
The Bottom Line For Jeremy
May 2020
COST PER SOLD VIN
$61.20
COST PER VDP VIEW
$0.93
AVG SELL RATE


