THE LOTLINX CASE HISTORY
Dealer: Ray Catena Mercedes-Benz of Union
Location: Union, New Jersey
Customer: General Manager, Dan Liguori
Start Date:
“The VINtv platform oversees every step of the ad creation to get those videos up and running, which I just don’t have the time or means to do.“
Ray Catena Mercedes-Benz of Union Results with LotLinx – October 2020
AVG SELL RATE
54%
VINS TARGETED
234
VINS SOLD
126
“I’d like to think I’m the smartest guy in the room, but I leave it up to the machine to build my campaigns for me.“
KEY ADVANTAGES
Ability to customize campaigns to align with dealer's inventory goals
Greater insight into inventory strategy
LotLinx digital strategists provide valuable support
“I can confidently say that VINtv is the strongest and most powerful tool I’ve used in my 20 years in this business“
The Bottom Line For Dan
TOTAL IMPRESSIONS
1.6M
ARRIVALS
8K
COST PER CLICK
$1.44
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