THE LOTLINX CASE HISTORY
Dealer: Keating Automotive + Gubagoo ChatSmart
Location: 18 locations across Texas
Customer: Marketing Director, Scott Wideman
Start Date: August 2017
“The integration between the two companies seemed to be a perfect combination of products for my group. It created fluidity between my two services and vendors.“
Keating Automotive + Gubagoo ChatSmart Results with LotLinx –
July, 2018
TOTAL MONTHLY SPEND:
$4,680.62
VINS TARGETED:
121
VINS SOLD:
54
“We decided to start using LotLinx AMP because it was a seamless transition for our sales team. They were familiar with both products and we could start implementing it immediately.“
KEY ADVANTAGES
Ability to customize campaigns to align with dealership's goals
Greater insight into chat conversion rates
LotLinx digital strategists provide valuable support
“We first tried LotLinx out with our worst performing store, saw some good results, and we expanded it to almost all 18 of our stores.“
The Bottom Line For Scott
July, 2018
SELL RATE:
45%
ENGAGEMENT RATE:
98%
COST PER SOLD VIN:
$86.86
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